Absolut Vodka Bottle Wrap City Edition

Limited Edition Bottle Wrap- India Edition. We tried to capture the quintessentially nostalgic themes from 6 cities in India. The idea translated into beautiful illustrations that were further transformed to a contemporary packaging designs.

Credits
Client: Pernod Richard India Pvt. Ltd.
Brand: Absolut Vodka
Agency: MullenLowe India
Executive Creative Director: Joy Mohanty
Associate Creative Director: Nikhil Kumar
Art Director: Nikhil Kumar​​​​​​​
Brand Management: Rajiv Chatterjee, Waebhav Yadav, Vipul Shasthri
Strategic Planning: Sumant Bhattacharya, Saumya Baijal

Commissioned Illustration: Praveen Yarramilli

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